Best Late-Night Venue 

JUDGING (100% ANONYMOUS SITE INSPECTION)

*ELIGIBLE FOR ENTRY INTO THE AHA NATIONAL AWARDS

VOUCHER OR JUDGING FUNDS REQUIRED: to fund drinks and bar snacks for two adults to cover the cost of judging.

OVERVIEW

This category is open to any venue that offers late night entertainment, in the form of live music, acts, DJ’s, dance. Venues must attract a late-night trade on a weekly, regular basis and promote days, times and dates that the venue is at its best.

GENERAL CRITERIA

• Décor and design characteristics
• Condition of furniture, fittings and electrical
• Popularity of the establishment

BAR CRITERIA

• Professionalism and outstanding customer service
• Staff neat, clean attired and well groomed
• Bar presentation to be of the highest standard
• Availability of a selection of food
• Comfortable and positive experience for customers
• Beverage experience and offerings (presentation, accuracy, appearance, variety, and quality)
• Hygiene and cleanliness

ENTERTAINMENT CRITERIA

• Knowledge and promotion of performances/acts
• Telephone technique
• Quality of lighting, sound, stage, and dance floor facilities
• Variety of entertainment on offer

MARKETING CRITERIA

• In-house promotions on offer
• Website – ease of search, use and finding information
• Social Media presence
• Promotional material/posters up to date and relevant within venue
• Active promotion of upcoming events via social media and other channels

LATE NIGHT EXPERIENCE CRITERIA

• Ambience – audio visual, lighting, music
• Staff friendliness and knowledge
• Knowledge and implementation of Responsible Serving of Alcohol
• Efficiency of operations throughout the experience
• Design/layout of the venue which creates a unique atmosphere
• Technology related to purchasing of tickets if cover charge is applicable (ease of booking etc)
• Quality of in-house audio-visual production (PA system, sound stage, lighting and dance floor facilities)
• Is it evident the venue provides a late-night experience on a regular basis
• Quality of entertainment that was observed
• Popularity of venue and suitability to clientele, relevant to the night of the week attended
• Pricing relevant to local market, quality of the venue (i.e., ambience, service, drink prices, hospitality, cleanliness) 
• Possesses adequate crowd control techniques, safety, and security